Stephane Allard
Co-founder & CEO at Wisemetrics - Stephane is a serial entrepreneur who has been launching internet-related companies since 2001, after a fruitful experience at IBM as web marketing manager. His latest venture was a pioneering social media agency, sold in 2006, which advised Fortune 100 companies.

A study conducted by CrowdScience reveals a few surprises on the subject of Fans’ behavior.

Would you have bet, for example, that videos receive fewer likes than wall posts or even comments ?
It also seems brand pages get the same chance as a non-brand page of liking.

Only 6% of users like a post to get discounts on a brand’s offering and only 5% to enter sweepstakes. We would have expected a higher number.

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